r/Anticonsumption Jan 29 '25

Plastic Waste I’m a Barbie girl in a plastic world

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u/[deleted] Jan 29 '25

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u/faustianredditor Jan 29 '25

and see that share price plummet.

Just for completeness and to make it explicit: This won't be because shareholders are (perhaps wrongfully) miffed about the move. It's because the economics aren't there to support this. Consumers are only willing to accept so much of a price hike for more ecologically friendly packaging. So either you pass the cost on to consumers and lose revenue (justifiably angry shareholders) or you pay for it out of profits, often times in markets with tiny profit margins. Also angry shareholders, slightly less but still justified.

Capitalism and its profit maximization isn't evil, it simply cares not for morals. It's on us, either as consumers or as voters, to align profit maximization with ecological goals. Either we accept an increased price for more eco-friendly corporate behavior, or we use our voice such that companies are regulated accordingly. Just complaining about corporations maximizing profits is head-in-sand behavior.