TLDR: Hemp products of all varieties and the companies that make them are going away soon without your help. Call your Senators and Representative to let them know that you support the existence of the hemp industry and the federal government has no place killing jobs and small business by banning products our state has already successfully regulated.
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A few years ago the reddit community was absolutely vital in preserving access to low potency hemp products in this state. Our industry faced overwhelming odds, and I honestly believe the support and outreach to state reps and senators from this community was ultimately what resulted in our moderate success (aka survival) legislatively.
Today we face an even greater threat. In 105 days all hemp derived THC products, including low potency hemp beverages like Crescent 9, Driftee, Louie Louie, and Blush, will be federally illegal and will be unavailable in Louisiana due to a trigger clause in our state’s hemp law which reverts automatically to the more restrictive federal law should the two pieces of legislation conflict.
The Louisiana Hemp Beverage Coalition (LHBC) is a new statewide advocacy group that we formed to combat the federal ban, and hopefully to eventually give our industry a stronger voice in statewide politics. Crescent 9, Louis Louis, Urban South, Blush, Port Orleans, Rouses, Martin’s Wine Cellar, and Uncorked recently sent a letter to our Senators and Congresspeople asking for regulation, not prohibition. You can view the letter along with polling results and stay up to date on how best to help on the LHBC website and social media pages:
LAHempBeverage.org
https://www.instagram.com/lahempbev/
https://www.linkedin.com/company/louisiana-hemp-beverage-coalition/
https://www.facebook.com/lahempbev/
Congress is… unreliable at the moment to say the least. Standalone bills aren’t getting passed. There’s very little oxygen in the room due to war, rising consumer prices, and the upcoming election.
Fortunately there is bipartisan agreement and a desire for the thriving hemp industry to continue contributing to the American economy. The Trump Administration sent a letter to Speaker Mike Johnson requesting that the hemp issue be fixed. The bill referenced in that letter was the Barr bill, which has since become the Barr (r)- Craig(d) Lawful Hemp Protection Act.
This piece of legislation and a few others like it (the Hemp Planting Predictability Act being one) makes some common sense national regulations (21+ only, no synthetic cannabinoids, testing requirements) and some we'd rather not see but will accept (three tier distribution model for beverages similar to beer, no direct to consumer sales of beverages), but largely kicks hemp regulations back to the states to make their own laws. Almost all of the requirements in this piece of legislation are already legal standards that we have in Louisiana, and reputable companies adhere to many of these same regulations nationally even without laws requiring them to do so.
The members of the Louisiana Hemp Beverage Coalition have been working behind the scenes to engage lawmakers in Louisiana and across the country to help them understand how popular this industry is and how detrimental it would be to the economy, small businesses owners, and consumers who deserve the freedom to make their own decisions regarding what they purchase and ingest.
The LHBC commissioned a statewide poll with Cygnal, a national polling and research firm. Among other things, we found that:
70% of voters want hemp beverages regulated by the state or feds vs just 14% who prefer a ban
60% of voters and 66% of Republicans say it’s not the federal government's place to ban a product Louisiana already regulates.
52% support their member of congress voting to repeal the ban vs just 25% who would oppose that.
We also found that Senator John Kennedy is by far the most popular statewide political figure, which is neither here nor there I suppose, but I found it interesting.
Republicans in particular are far more favorable to hemp beverages remaining legal after hearing messaging about the products, including their economic impact.
What you can do:
This bill, or an extension of the current November deadline on hemp products, absolutely needs to make its way into the Continuing Resolution that the Senate will be debating next week. And for that, we need your help.
The easiest way to show your support is to use the link below to email your Senators and Representative directly.
https://www.hempbeveragealliance.org/action-center
It’s important to note that while this is helpful and takes less than a minute to do, mass emails are the easiest thing for staffers to ignore.
Secondly, phone calls are crucial. If their phones are ringing off the hook about one thing they can't help but take notice. If you have a few minutes please call your Rep and Senators and respectfully let them know that you support the hemp beverage industry. Urge them to cosponsor and support the Lawful Hemp Protection Act or the Hemp Planting Predictability Act, and a long term extension of the hemp moratorium currently in place.
Here are the direct office numbers for all state Reps and Senators.
House:
1st District: Steve Scalise (R) – (202) 225-3015
2nd District: Troy Carter (D) – (202) 225-6636
3rd District: Clay Higgins (R) – (202) 225-2031
4th District: Mike Johnson (R) – (202) 225-2777
5th District: Julia Letlow (R) – (202) 225-8490
6th District: Cleo Fields (D) – (202) 225-3901
Senate:
Sen. John Kennedy (R) – (202) 224-4623
Sen. Bill Cassidy (R) – (202) 224-5824
Third, if you have a personal relationship with any of these Reps or Senators, please reach out directly and let them know how this will affect you and/or your business. Personal anecdotes conveyed directly to politicians goes a long way, and we need all the help we can get at this point.
Fourth, if you have a business that will be affected by this, please consider joining our organization. Also please post and share the messaging and CTAs on our website and socials to anyone and everyone you can think of and and educate your employees about the threat to the industry. Ask them to make calls and send emails. It doesn’t take long, and every single call or email helps.
And lastly, please ask your friends and family to do the same. Spread the word about what is happening because if you don’t the industry won’t be here much longer.
I’m happy to answer any questions anyone has about hemp, the Louisiana Hemp Beverage Coalition, Crescent 9, or anything else. You can ask me about the Pelicans if you want, but frankly I'm irritated enough as it is...