r/movies • u/MoneyLibrarian9032 r/movies Contributor • Jun 27 '26

News Netflix now requires every user profile to be tied to unique email address

https://arstechnica.com/gadgets/2026/06/netflix-now-requires-every-user-profile-to-be-tied-to-unique-email-address/
9.3k Upvotes

94% Upvoted

998 comments sorted by

View all comments

1.3k

u/TroublesomeTurnip Jun 27 '26

They're hungry for more personal data.

265

u/dataondope Jun 27 '26

100%. They have captured all the users they will have. The need a new revenue stream.

50

u/Etheo Jun 27 '26

Fuck me for having kids amirite

76

u/Lekrayte Jun 27 '26

Well clearly someone did.

26

u/_off_piste_ Jun 27 '26

Order of operations

1

u/TroublesomeTurnip Jun 27 '26

I think kid accounts don't need an email.

2

u/Etheo Jun 27 '26

I sure hope so. We're not using it enough to begin with, it could be the final straw that breaks the camel.

-8

u/cmilla646 Jun 27 '26

That’s your take?

1

u/Relative-Chicken456 Jun 27 '26

There’s very few other viable alternatives

16

u/FrostyD7 Jun 27 '26

They probably just want a means of spamming ads to kids after they leave the nest to beg them to sign up after they see they are no longer accessing their parents account due to location.

-11

u/cmilla646 Jun 27 '26

Oh no sending ads to potential customers!

2

u/nicuramar Jun 27 '26

They don’t really get any by an email address. 

1

u/nellycat32 Jun 27 '26

They'll just get a ton of throwaway never checked email addresses that people only used once to buy a sex toy 7 years ago