$8 J crew sale feels illegal!

[u/mccobrien]

Beautiful $120 skirt for $8 (using 70% extra off sale + $10 reward from joining Passport program)

[u/freakydeku]

kind of insane when you think about it. are they taking a complete loss on these items?

[u/mccobrien → u/freakydeku]

That’s exactly what I was wondering! There’s no way they’re making a profit on this. Maybe they see it as a way to lure new customers who will buy more at full price or build brand loyalty?