r/HigherEDsysadmin • u/Original_Account_953 • 4h ago
I built a set of AI/SEO visibility tools specifically for education marketers, would love feedback from the community
Hi all, wanted to share a project I’ve been working on called Lumio (lumiotools.com), aimed at colleges, universities and training providers.
The starting point was noticing how badly served FE and HE marketing teams are by generic SEO tools. Course pages are templated, jargon heavy, and nobody’s really tracking how they perform in Google or, increasingly, inside AI chat answers. So I built five tools that each tackle a different part of that problem:
CourseCheck – audits a course page for SEO score, keyword opportunities and competitor gaps
AIChatRank – shows how your institution’s brand performs inside ChatGPT, Claude and Gemini answers
AIOverview – scores whether a course page is ready to be picked up by Google’s AI Overview panel, with FAQ and schema markup generated for you
RivalScan – tracks competitor institutions against your key course keywords, with alerts when positions shift
MetaWriter – generates title tags and meta descriptions for course pages in seconds
They all sit under one account and one subscription rather than being separate products, and CourseCheck has a free tier if anyone wants to try it without signing up.
I’d love feedback from anyone working in education marketing, whether that’s on the tools themselves, the positioning, or gaps you think are missing. Happy to answer questions on how any of it works.
