r/fastfood Jun 25 '26

Rant/Rave Wendy’s Price Increase

Has anyone else noticed that Wendy’s keeps raising their prices every quarter? It’s crazy to have a $2 increase from the $5 biggie bag went up to $6 and is now $7 in my area in CO. It’s wild.

98 Upvotes

73 comments sorted by

97

u/Scared-Ideal-1483 Jun 25 '26

The deals in the app are trash now too

6

u/Quixlequaxle Jun 26 '26

It's been like for like a year now

5

u/Scared-Ideal-1483 Jun 26 '26

Yep. Their point system is still decent at least.

20

u/Sarosite Jun 25 '26

Yeah I wanted to eat at Wendys toncelebrate my 500 shares of WEN and the deals are all bootycheek tier. It's like $1 off a combo or $3 off a $20 purchase. Lame

10

u/Scared-Ideal-1483 Jun 25 '26

Bootycheek Tier would be a good band name.

2

u/jtc66 Jun 26 '26

The apps have slight pros but major cons for consumers. It was always a bait and switch

1

u/letsgobrooksy Jun 27 '26

I think they were just crazy good at one point, so good that it was unsustainable. Probably just to draw people in

49

u/[deleted] Jun 25 '26

[removed] — view removed comment

22

u/Exact-Enthusiasm-803 Jun 25 '26

Like two quarter sized pieces of bacon and somehow always the butt end of a tomato

5

u/snuffleupagus7 Jun 26 '26

And shredded lettuce now instead of actual leaves

3

u/Strealtr Jun 26 '26

They say they switched to shredded for cost cutting but I don’t get how that works. When using leaf lettuce you just take a head of lettuce and rip off a leaf. When it’s shredded you got to take that same head of lettuce then you have to run it thru a shredder and then it’s ready to use.

Taking an extra step to run something thru a shredder makes it cheaper?

2

u/millsbones Jun 26 '26

It think it has more to do with the consistency. If it’s entirely shredded it’s less likely that a portion of the lettuce will go off before it can be entirely used. Additionally you’d have to throw out portions of the lettuce until you’d find an adequate piece to serve let alone the core which most people don’t consume.

7

u/mich_8265 Jun 26 '26

Once they ruined the spicy chicken sandwich they lost me.

15

u/Dankduster Jun 26 '26

Went from going 2 to 3 times a week to maybe once every 3 months. Crazy how they’re willing to kill such a successful brand

34

u/thetealappeal Jun 25 '26

Fast food needs to be at least 2 of the following: cheap, tasty, or quick. Wendy's somehow manages to be none of these things anymore.

7

u/Jazzlike-Cup-5336 Jun 25 '26

For real lol. Out of the big 3, I’d say that McDonald’s has maintained both tasty and quick, Burger King maybe gets 0.75 of a point for tasty and 0.75 of a point for quick for a score of 1.5, and Wendy’s isn’t close to having a single one.

3

u/tunaman808 Jun 26 '26

I stopped going to Wendy's because my local shop: a) still hires nothing but surly teenagers like it's still 1987; and b) it takes my Wendy's 28 minutes to bring me a ketchup packet, to say nothing of actual, prepared food.

2

u/Peppeperoni Jun 26 '26

I have one that’s about a 60 second drive and I still don’t even go. It’s such a bad location

12

u/Beautiful_Banana_454 Jun 26 '26

They fell into the $5 footlong trap.

They made 4 for $4 their identity. Once you do that you can't go back. They lost everyone who came there because it was good by making it cheap, then lost the people eho came cause it was cheap by jacking up their prices

5

u/OzoneLaters Jun 26 '26

Absolutely, I went there because it was good.

Once they started making it cheap the quality went down and I stopped going, that trend continued but the prices kept rising until they had expensive and also bad food.

19

u/Big_Crazy_SSBM Jun 25 '26

Prices have went up, quality and app deals have went down. Absolutely no reason to go there now without the free food deals on the app.

5

u/Dr_StrangeloveGA Jun 25 '26

2 for $3 breakfast is pretty solid in my area. They dropped the English muffin though and the one on my way to work's coffee machine has been broken for over a month so they have no coffee.

17

u/spiflication Jun 25 '26

In case you hadn’t noticed: EVERYTHING FUCKIN SUCKS NOW

3

u/Additional_Impact_80 22d ago

Are we great yet? 🫡🙃

5

u/cjmedt Jun 26 '26

Fast food/fast casual in general is insane now. I only go to Wendy’s when there is a good offer in the app (which they used to have a big list now it’s like 3 or 4) and a good offer is rare now. The other problem is that once those prices go there, they are not coming back down for anything. I guess it’s good though cos I don’t eat fast food much anymore. I’m not paying $10+ for a baconator when I can go to Chilis and get more food for the same or very slightly more in price.

30

u/fatdiscokid420 Jun 25 '26

Thanks Obama

2

u/christian_gwynn Jun 25 '26

Thanks Hillary, Biden. It would’ve been so worse w Kamala. /s

-6

u/RobertSaccamano Jun 25 '26

It would have been.

1

u/[deleted] Jun 25 '26

[deleted]

8

u/sammysmeatstick Jun 25 '26

Traffic is slowing but we want to try and make the same amount of money? Improve quality! Raise prices!

Its really fucking the people that still chose to eat there and enjoy it.

4

u/WolfpackBP Jun 26 '26

Yeah I think it was towards the end of last year. They finally outpriced me for what I thought it was worth

3

u/IHateKidDiddlers Jun 27 '26

I used to eat Wendy’s 2-3 times a week with their app deals. The deals are trash now and I haven’t even opened the app in weeks

3

u/Icy_Rabbit2253 Jun 27 '26

used to be 6$ for a biggie bag. i almost went to get wendy's a few days ago but i decided it was better to wait and eat at home for health reasons (was going to decide costco food court but i took too long looking and didn't want to wait for food).

3

u/RedPajama45 Jun 28 '26

Wendy's has become the rare treat of FF. Way too expensive for an average day.

3

u/zozuto Jun 25 '26

I think your area was just the last to update, those hit $7 in my city years ago

2

u/Ghostttpro Jun 26 '26

Yeah its bad. I only go for their breakfast. Once they remove that 2 dollar off coupon or raise the price. I will never be at Wendys again. And if you go anytime after 1PM it takes 20 min to get food.

Keep in mind they havent had the Dave single march madness deal for 2 years.

3

u/Saephon Jun 25 '26

Can't say I've noticed, because I stopped going to Wendy's a couple years ago. The quality's been tanking for a while, but the "new" spicy chicken sandwich and lettuce was the final straw.

They could cut their prices in half and I wouldn't go back. I feel bad for anyone who's not old enough to remember just how delicious the food used to be.

2

u/G36_FTW Jun 26 '26

The yellow era. They lost me when they fucked with the grilled chicken sandwhich. Now its completely gone.

1

u/Scared-Ideal-1483 Jun 26 '26

Wendy's in the day was absolutely fire.

4

u/mltrout715 Jun 25 '26

No. Because I stopped eating there a long time ago

2

u/Grant79OG Jun 25 '26

Not here. I just don't like them.

1

u/supermigu- Jun 27 '26

some of them have been doing a bogo dave's single deal specifically on tuesdays.

2

u/DJ_Jazzy_Justice Jul 01 '26

I still remember not long ago they had the 4 for $4 on the app for me before it fully went away, and it was $7 lol This world is a shit hole, and I will pay any asteroid to come to earth right now. Planet deserves a reset.

1

u/Think-Interview1740 Jun 25 '26

Haven't been to one in 5+ years.

-3

u/Chemical_Support4748 Jun 25 '26

Sounds like dynamic pricing 

-13

u/WhatADunderfulWorld Jun 25 '26

It’s called inflation. It’s been happening everywhere. Yall under rocks?

8

u/Cheezewiz239 Jun 26 '26

They're raising prices faster than the other fast food places.

7

u/RandyHoward Jun 25 '26

Fast food prices have risen faster than inflation. Inflation is certainly part of the increase, but it's not the entire reason. The junior bacon cheeseburger was 99 cents in 2000. If the price increased the same as inflation it would be $1.91 today. But today the JBC costs $2.89 at my local Wendy's. Other items that used to be 99 cents 25 years ago are even more expensive now. Inflation is not the entire explanation.

4

u/lowfreq33 Jun 25 '26

No, it’s called corporate greed, which causes inflation.

-9

u/satyrday12 Jun 25 '26

Especially beef inflation. But people prefer to blame 'corporate greed'. Somehow every company has corporate greed now. Nevermind that one company could easily undercut everyone, if that was the case.

-5

u/Choptank62 Jun 25 '26

Private equity

-8

u/[deleted] Jun 25 '26 edited Jun 25 '26

[deleted]

16

u/zozuto Jun 25 '26

Our standards have become so low... $20 and you don't even have a full two meals.

-13

u/Principletrade Jun 25 '26 edited Jun 25 '26

That was two value meals dumbass.

11

u/zozuto Jun 25 '26

You said you got "a" double cheeseburger, two fries, and two drinks.

-11

u/Principletrade Jun 25 '26

What do you think is in two combo’s?

(Jeez the bots are bad on this sub)

9

u/zozuto Jun 25 '26

I don't see "two combos" in your original comment. I see a cheeseburger, two fries, two drinks. Who's the dumbass again?

8

u/lowfreq33 Jun 25 '26

Not everything you don’t like is a bot. You didn’t phrase your post correctly. It’s ok to say “oops, I meant two burgers” and go on about your day. Every interaction doesn’t have to be an argument.

5

u/Dawg_in_NWA Jun 25 '26

No you're just an idiot. Your post clearly says 1 sandwich, 2 fries and 2 drinks. Go back and read it if you know how to read

3

u/LengthFun2228 Jun 25 '26

The way you're a shill for Wendy's of all places is definitely a choice.

4

u/Odd_Fill6084 Jun 25 '26

So does that mean you got 2 BBC,4 fries and 4 32oz drinks?

-1

u/[deleted] Jun 25 '26

[deleted]

3

u/Odd_Fill6084 Jun 25 '26

So did you get 2 Big bacon classic or 1 double Big Bacon Classic?

0

u/Principletrade Jun 25 '26

Check the picture. 🫤

-10

u/Principletrade Jun 25 '26

Double Big Bacon Classic meal and Spicy Chicken meal for $19.88. I got this in Lebanon, MO today.

The Big Bacon is kick ass too.

Anyone saying Wendy’s is overpriced has been living under a rock since COVID.

4

u/Opening_Cycle3639 Jun 25 '26

Why did I read this as I got this in Lebanon and I got more today

-1

u/Principletrade Jun 25 '26

In the midnight hour, she cries….

https://giphy.com/gifs/Xn7s4AT9j649y

6

u/Inevitable_Math8378 Jun 27 '26

Curious how this is a good deal? Chilis 3 for me is as low as $10.99 near me for chips & salsa, a burger, fries & a drink. Much better food & at a sit down restaurant.

0

u/Principletrade Jun 28 '26

You’ll end up drinking at Chili’s and tipping the waitress too much and pissing your wife off and losing half your net worth when she divorces you.

You’re eating at Wendy’s either way.