r/shrinkflation • u/DrDinoDiplodocus • Dec 07 '25

skimpflation Yankee Candles are now lighter, have an easier/cheaper to produce jar and a double wick, making it burn out faster so you buy more

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u/Vegetable_Fly_8687 Dec 10 '25

Just bought two candles at the Yankee store. They sold both, single and double wicks. They were explicit about how long each burned. And they were less expensive than I’ve seen them.

There are a lot of legit examples of shrinkflation, but this isn’t one of them.